
Chicago-based ImmersiveTouch’s ImmersiveAR extends the company’s AI-powered suite of virtual surgical planning products and services. The company’s portfolio aims to slim down the pre-operative planning workflow from seven days to just minutes. Surgeons can simulate surgical changes to bones and plan the final aesthetic result, tailoring the procedure to unique patient anatomies. This helps to minimize errors and complications.
ImmersiveAR allows surgeons to visualize and interact with 3D virtual surgical plans. They are overlaid in an operating room environment for a fully integrated workflow from surgical planning to intraoperative 3D visualization. Surgeons can double-check planned movements and reduce the need for intraoperative trial and error.
ImmersiveTouch plans to immediately begin commercializing the system in the U.S.
“ImmersiveAR brings a new frontier in intraoperative 3D visualization,” said Jay Banerjee, CEO of ImmersiveTouch. “The surgical field has long relied on traditional two-dimensional imaging technology to navigate complex patient anatomy. Our platform introduces advanced holographic visualization to transform how surgeons plan and perform procedures.”
AR- and VR-powered surgical planning tools continue to offer utility in these procedures. Companies like Osso VR, FundamentalVR and Avatar Medical, to name a few, are also in the surgical planning arena, although they offer differing technologies.
A number of companies also work with Apple’s VR headset. Karl Storz, Siemens Healthineers and Stryker recently unveiled their own surgical education offerings using the system.
