Born’s focus in the corner office centers around driving growth and expansion in the procedural training space. Osso VR develops academic programs with virtual reality (VR) training modules and simulations. Its platform, which features Osso Enterprise and Osso Academy, gives healthcare professionals ways to share, practice and learn new skills using hyper-realistic VR training.
The company offers modules in specialties including orthopedics, urology, cardiology, pediatrics and trauma. It also works with a number of leading medical device manufacturers worldwide. Earlier this month, it even launched a controller-free feature for its platforms.
Justin Barad founded the company and served as CEO for the past seven years. He intends to move into a chief strategy officer role to spearhead innovation efforts.
“As I made the bold decision to transition away from full-time surgery—a career for which I dedicated 10 years—it was driven by a mission larger than myself: to enhance surgical and procedural care delivery globally. Together with Greg’s expertise and the dedication of our team, we’re poised to translate Osso’s bold vision into tangible, impactful strides, amplifying our reach and influence among healthcare professionals and patients,” said Barad, MD. “I am excited to work alongside this dynamic team as I remain more relentlessly optimistic than ever to shape what’s next for us as healthcare enters a new era of spatial computing.”
About new Osso VR CEO Greg Born
Born brings more than 20 years of experience in scaling technology enterprises. His background includes stints at Amazon, GE and Oracle with a focus on healthcare technology.
He also served as an Air Force pilot, with Osso VR saying that offered first-hand insight into the importance of training and simulation. The company expects his track record to position him as a valuable addition to the team.
“I’m honored to embark on this journey with Osso VR as the new chief executive officer,” said Born. “Healthcare, particularly surgery, holds personal significance for me, with many family members in the field and my son aspiring to become an orthopedic surgeon. I have deep respect for the culture of innovation that the Osso team has fostered in such a short time, and I’m excited to collaborate with them to ensure the company’s core values remain intact while expanding the reach of this life-changing technology to more healthcare professionals and patients than ever before.”
