Santa Clara, California-based Avail develops an audio and video telepresence platform designed to offer real-time collaboration through interactive broadcasts of live procedures from the operating room.
The company said in a news release that Magnes will report to Founder & CEO Daniel Hawkins while leading all commercial and customer-facing activities for the company.
Among Magnes’ focuses will be to work with the sales, marketing and field service leadership and teams to continue the expansion of Avail’s platform within a broad base of care settings.
“We started Avail to address a range of structural challenges that have emerged alongside the enormous changes in the healthcare and medical device industries over the last decade. These challenges directly impact access to clinical collaboration and the ability of the medical device industry to meet the evolving and expanding needs of providers at a time when technology advancements require higher levels of connectivity and industry support,” Hawkins said in the release. “Our Software as a Service (SaaS) based platform is built to address these challenges offering transformational opportunities and benefits within the healthcare industry. As we scale, we recognize focus and expertise, particularly in the area of SaaS, will be key to our continued growth.
“Ryan brings a wealth of relevant expertise to Avail, and we are excited to work with him as he implements compelling and impactful strategies to expand access to our platform to a full range of providers and medical device companies.”
Magnes holds 25 years of commercial and healthcare industry experience. He most recently ran the global go-to-market strategy for Varian, which Siemens Healthineers acquired in a $16.4 billion deal this year.
Prior to Varian, Magnes served as EVP of growth and innovation at Medfusion and Regional VP of enterprise sales for Waystar/Zirmed. Before that, he spent 10 years at GE Healthcare in leadership and direct contributor roles.
“I am honored to work with the talented and forward-thinking team at Avail,” Magnes said. “I’m excited about the future, and the work we are doing to change the way the $200 billion medical device industry has operated for nearly 50 years. We expect to deliver meaningful operational efficiencies, and enable expanded access for healthcare and medical device partners, by providing procedure-room collaboration available anywhere, anytime, at the click of a button.”