Willow adds $23m for cordless, hands-free breast pump

August 15, 2019 By Brad Perriello

Willow yesterday reported raising nearly $23 million for the cordless, hands-free breast pump it’s developing.

The Mountain View, Calif.-based company, which gestated at California’s ExploraMed incubator, said in a regulatory filing that seven unnamed investors participated in the equity round, which brought in a total of $22.7 million.

The latest raise takes the total funding brought in by Willow to $54.3 million, according to filings with the U.S. Securities & Exchange Commission. The company initially raised $15 million in January 2015, adding $2.4 million in March of that year. Another round in December 2017 put $27.5 million into its coffers, according to the filings.

The Willow device is billed as the first all-in-one breast pump. It’s designed to fit within a nursing mother’s bra and is designed to eliminate the cords and collection bottles used by conventional breast pumps, according to the company.

Willow did not initially return requests for comment on its latest funding round.

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