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Home » The robots are coming to medtech: Where’s the value?

The robots are coming to medtech: Where’s the value?

May 28, 2019 By Chris Newmarker

As each medtech manufacturer gears up to bring robots to surgery, they’ll need to create an outcomes-oriented value story in order to compete.

Medtronic Mazor X Stealth robot-assisted surgery robots
Medtronic in December 2018 closed on its $1.7 billion purchase of Mazor Robotics and its robot-assisted surgery platform for the spine, launching its Mazor X Stealth platform in the U.S. a month later. [Image courtesy of Medtronic]
Will Randall, ZS

The biggest medtech headlines so far in 2019 tell a consistent story: The robots are coming.

From Medtronic’s $1.6 billion acquisition of Mazor in late December to Johnson & Johnson dropping $3.4 billion to acquire Auris Health in the first quarter, many major players are making significant investments in robotics. T

The robot-assisted surgery market is estimated to reach $5.6 billion by 2025, according to Grand View Research. The market is poised for explosive growth, and for good reason: Robotic innovations are dramatically reshaping the practice of surgery, with the potential to be leveraged from diagnosis to incision.

As more players enter the robotics space, successful differentiation and sustained growth will not come from the features and benefits of a given robot alone. The full shift toward robotics will become imperative if health providers can realize benefits including reduced hours in operating rooms, lower readmission rates, better recovery times and less post-surgery trauma.

Get the full story on our sister site Medical Design & Outsourcing. 

Filed Under: Business/Financial News, Featured, Orthopedics, Surgical, Surgical Robotics Tagged With: Johnson and Johnson, Medtronic, Stryker, Zimmer Biomet, ZS

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About Chris Newmarker

Chris Newmarker is the executive editor of WTWH Media life science's news websites and publications including MassDevice, Medical Design & Outsourcing and more. A professional journalist of 18 years, he is a veteran of UBM (now Informa) and The Associated Press whose career has taken him from Ohio to Virginia, New Jersey and, most recently, Minnesota. He’s covered a wide variety of subjects, but his focus over the past decade has been business and technology. He holds bachelor’s degrees in journalism and political science from Ohio State University. Connect with him on LinkedIn or email at [email protected].

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