By Tod Brubaker, Creative Director, KHJ Brand Activation
A few days ago, I was having lunch with colleagues at a restaurant near our Seaport offices. We had great Mexican food and a fabulous view of the water.
But what really got my attention was the menu – an iPad. There was one for each of us.
From my days working as a waiter during college, I couldn’t help wondering how many were spilled, dripped and slopped on. Our waitress admitted to trashing 3 of them.