The Nashville, Tennessee-based company appointed Jacobs as president of North America. She has more than 20 years of experience in sales leadership in the medical device industry.
Prior to joining the company, Jacobs worked with early-stage and established medtech companies to solidify product visions, develop go-to-market strategies, expand market reach and navigate FDA and EU regulatory processes. She has also held leadership roles at Accelus, Joimax, Medacta, Zimmer Biomet and LDR.
“I am thrilled to join eCential Robotics at such an exciting time in the company’s journey,” said Jacobs. “The potential of our robotic technology to transform spinal surgery and improve patient outcomes is immense. I look forward to further developing our U.S. market presence.”
eCential Robotics appointed Matthieu Ville as VP of marketing. He brings a history of product development marketing strategies in the orthopedic industry, including devices like Medtronic’s UNiD patient-specific solutions or NuVasive’s Pulse Platform.
At eCential Robotics, Ville will focus on the product development roadmap, partnerships and increasing brand awareness.
“I would like to thank you eCential Robotics for allowing me to team up with one of the world’s top engineering teams on a project that aligns with my values and the market needs. Empowering surgeons, companies, and medical facilities to regain clinical and financial freedom from closed systems is very motivating,” said Ville. “I look forward to continue building a product and a brand that resonates within the spine and orthopedic markets.”
eCential Robotics develops a surgical robot for orthopedics. It has more than 100 patents and 7 trademarks, and is pursuing an innovation strategy that allows surgeons and third-party companies to benefit from unique clinical capabilities.
“We are thrilled to welcome Lisa and Matthieu to the eCential Robotics team. Lisa’s leadership, vision, and commitment to excellence, combined with Matthieu’s marketing expertise, will be instrumental in driving our innovation and growth in the U.S. I am confident that their combined efforts will help us achieve our strategic goals and solidify our position as a pioneer in the field of surgical robotics,” CEO Clement Vidal said.
