Brussels, 12 October 2011 – The European medical technology industry association Eucomed launched today at the MedTech Forum in Brussels its 5 year industry strategy report ‘Contract for a Healthy Future’ in which the association outlines the role industry must play in steering healthcare systems onto a sustainable path. The medical technology industry acknowledges that it needs to change and will embrace, deliver and demonstrate cost-efficiency and health outcome needs of payers and policymakers, which is the essence of value-based innovation. The industry commits to playing its part and providing medical technology innovations that ensure sustainable, accessible healthcare and healthy ageing. Eucomed appeals to other healthcare stakeholders to also reconsider their role as the industry cannot achieve a healthy future for Europe on its own….
http://www.eucomed.org/newsroom/78/19/European-medical-technology-industry-launches-5-year-strategy-and-commits-to-value-based-innovation/